Finally A Real Estate Company In Palm Coast That Has A Marketing Program Designed To Maximize Your Home’s Value
Our marketing program was designed from the ground up to maximize your home’s value and get it sold a fast as possible, even in today’s hard hit real estate market. Better Buy Realty has developed and implemented new effective marketing plans; We reworked business models when necessary, adapted quickly to fast changing real estate market trends, increased brand reach, refined advertising strategies, enhance Internet exposure (homes.com, Homes & Land, Realtor.com, Zillow.com, etc.), member of the Flagler and Volusia MLS, broadcast on the radio, and discovered new niche markets with strategic partnerships. This is a fancy way of saying; Our real estate agents in Palm Coast fl are successful at selling real estate.
They Would Tell You That Paying 4% (Is) More Than Enough To Sell Your Home.
My name is Jeffrey Sawyer, I am the broker and owner of Better Buy Realty. I have been its real estate broker nearly 20 years since 1998. Before then, I worked as a licensed Realtor for a large and nationally recognized real estate company (franchise) in Palm Coast, Florida. While at that firm, I accelerated quickly and was recognized as that franchise’s top 10% in international sales (for the entire national franchise) and that was in my first year.
I literally was embarrassed by my income, I felt I was taking advantage of others hard earned equity and lining my pockets with their sweat. I come from a hard working, hands-on blue collar family and selling real estate for me was honestly not that hard in comparison. Yet, I was getting wealthy off other peoples lifelong investments; their family homes.
“…I knew in my heart, I could sell homes just as effective and quickly as I did while at that national franchise real estate firm, but not have to charge as much — as it turns out, I was right.“
I had to create and implement unique marketing techniques, understand buyer behavior thoroughly and only utilize effective advertising outlets that had proven from my previous experience to sell homes. If I was to succeed, I also had to get rid of unnecessary expenses, too. I had to trim fat where not needed; Immediately eliminate national franchise fees, only employ top producing real estate agents and implement a fiscal budget around a more conservative overhead.
Most importantly, it is necessary compensate outside real estate agents in Palm Coast FL (those working for other real estate offices in Flagler/Volusia) the same amount of commission they have been accustomed; In other words, your lower rate does not effect their paycheck and they have no (none) animosity showing our listings of homes for sale. Again, our lower rate is obtainable and sustainable because of sound upfront conservative planning, streamlining the internal workings of our company and maximizing the effectiveness of our marketing out reach to buyers looking to purchase homes and property locally; Our 20-years of doing business right here with Realtors in Palm Coast speaks volumes of our success. We have proven in a big way, paying more simply is not needed to effectively and quickly sell your home and frankly saving you from losing a huge amount of your home’s equity. It’s your home. It’s your equity. You keep it.
Other Real Estate Agents in Palm Coast Fl Charge Less, Too
Paying less than six commission is nothing new. Moreover, nearly every Realtor in Palm Coast will negotiate their commission (less) to try to convince you to list your home with them. No one should ever pay 5%, 6% even or more to sell their home – that’s simply to much money. We have proven higher commission is not needed to effective sell your home; Better Buy Realty lists homes for 4% — but even that is a lot money. We could charge even less, however since we pay the lion-share of that (from the 4%) to outside real estate offices that provides a buyer, we are limited to how low we can go. Our competitors “will claim” they need more commission to sell your home effectively but, that is not true. Better Buy Realty provides the same or more Realtor services and advertises aggressively not because we have “some secret ingredient” it’s becasue we have what is called, math. Working with a 4% budget to sell your home provides us with more than enough resources to sell your home quickly and for top dollar. Don’t be convinced otherwise! Paying more than 4% is a waste of of your money and doing so only lines the pockets of the real estate agent with your home’s equity. Don’t pay more than four.
“Many Realtors “CLAIM” they need higher commissions to effective sell you home … How then do they justify their service (by lowering it) to seduce your listing?“
The difference with Better Buy Realty our (standard) commission is already lower then they’ll go. Folks, even 5% is still to much money! Better Buy Realty was fundamentally structured different from the beginning (Since 1998). We already have the experience of selling homes for lower commission and you don’t have (be put into the position) to ask us to lower our rate. You will not get less if you pay less! With Better Buy Realty — Get more, Pay Four!
Now that the real estate market has changed, other Realtors in Palm Coast are trying to play catch up. Fortunately our business plan was created from the ground up and implemented from day one to effectively sell homes around our lower rate, nothing was compromised including our full-time Realtor service and marketing. Now add to that Better Buy Realty has nearly two decades of a head start (working with a lower rate) selling homes is a huge advantage for you. During the changing era of the real estate after the crash, we heard a lot of moaning and groaning (about lower rates) but in the end most Realtors in Palm Coast are finally acquiescing (if you ask them) to lower their fees. Otherwise they risk not being competitive enough and could lose the listing to another agent that is willing –like us.
Unfortunately, National franchises are different. They will be the hardest turnovers to lower their rate–they’re trapped! They have a money making machine designed and in placed around six percent commission or more. They have franchise fees to pay, national advertising campaigns to pay, a huge budget to replenish for agent recruitment. These things are very expensive; but have nothing to do with specifically selling your home. You pay more with a national franchise because so much of the commission you pay is used to promote their own agenda. However I predicted within the next few years they will cave, too. Soon everyone will be offering a lower rate. With the advent of the Internet, franchises no longer have the advantage of national exposure; Buyer’s do not care with whom you list your home.
All Of Our Clients Pay The (Same) Low Rate!
The result, we have no financial motivation to favor one listing over the other. Plus you don’t have to feel belittled having to negotiate a lower fee with us. Our low rate is well established and it is all we need to sell your home fast and effectively. Furthermore, our agents have no animosity whatsoever with our lower rate nor is there any favoritism with customers paying a higher rate because there are none.
Food for thought… If a Realtor has some clients that pay six percent and some that pay a lower commission whom do you think they will favor?
List With The Real Estate Company In Palm Coast That Has The Most Experience
At Better Buy Realty we already have a 20-year head start — This is compared to ALL other Real Estate Companies in Palm Coast! Our experience has provided us with a very fine-tuned and well-oiled home selling machine. We know how to best market your home effectively, efficiently AND without animosity (of giving you a lower rate). We put the meaning in, PAY FOUR-GET MORE.
It’s 2017, It’s Time To Hop On The Bandwagon!
List your home with Better Buy Realty and have the confidence that you are paying the same low rate as all of our clients. If an outside real estate agent reduces their commission down from six percent – that’s a discount. Better Buy Realty is not a discount broker, we are a full service real estate company located in Palm Coast that only charges 4% (to everyone) and we have no problem or animosity with it either! It’s your home. It’s your equity – you keep it! List your home with Better Buy Realty and put our many years of experience to work for you.
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Check out Better Buy Realty’s nationally featured blog post on Credit Sesame where Jeff Sawyer, our broker, wrote about the intersection of real estate and personal finance.